Brand Communities in Creative Industries
Below I attach the outline of my thesis with questioner and literature. All the references here are out of place. It is not necessary to use the exact resources stated in the reference, questioner can be changed as well. Please ask any questions you may have.
I would also nee qualitative analyses for this paper based on responds to questioner.
The thesis seminar is a course that aims to help students write their bachelor thesis. The
thesis guidance provided in the course is split in two: 1) Students receive individual
supervision from their thesis supervisor. They will provide specific feedback and grade
the bachelor’s thesis. Students are assigned to a topic and supervisor based on their
preferences from the list of topics. 2) Students will receive general guidance for writing
their thesis during the plenary sessions. In these lectures we will go through all the steps
in writing your thesis, from formulating the problem statement, to reviewing the
literature, and writing your conclusion. The lectures will complement what students have
already learnt in the Research Method courses.
The learning method in this course is primarily learning by doing, i.e., learning by
delivering something and subsequently improving it on the basis of your supervisor’s
feedback. The seminar consists of a series of assignments, which follow the steps in the
process of designing and conducting your research project.
The main aim is writing a Bachelor’s thesis about a specific topic within the field of
Business Administration. The learning outcomes are:
∗To formulate a clear research question.
∗To critically read, evaluate and review relevant academic literature.
∗To design a conceptual framework.
∗To design a methodology suitable for answering the proposed research question.
∗Possibly, to collect and interpret data.
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